UI/UX design · User research
User research that shows what your customers really need.
Good design starts with understanding the people who’ll use it. We talk to your users, watch how they use your product today and turn what we learn into clear priorities, before any time or money goes into design and development.
What’s included
What User research covers
- 01
Stakeholder workshop
Align your team on goals, users and what success looks like.
- 02
User interviews
Conversations with real customers about their needs and frustrations.
- 03
Usability testing
Watching people use your current website or app to find where they struggle.
- 04
Analytics review
Using your data to see where visitors drop off.
- 05
Competitor review
What similar products do well, and where you can stand out.
- 06
Personas & journeys
Clear profiles of your users and the steps they take.
How it works
Three steps, no jargon.
- 1
Plan
We agree the questions the research needs to answer and who to speak to.
- 2
Research
We run the interviews, tests and reviews.
- 3
Share
We present the findings and a prioritised list of what to fix or build.
What you get
- A research report with key findings
- User personas and journey maps
- A prioritised list of recommendations
A good fit for
- Teams planning a new product or a redesign
- Websites or apps with high drop-off and no clear reason
- Businesses entering a new market or customer group
How many users do you need to talk to?
Fewer than you might think. Even five to eight well-chosen people usually reveal the biggest problems.
Can you find participants for us?
Yes. We can recruit from your customer list or find people who match your target users.