USSD & shortcodes · Usage analytics
See how people use your USSD service.
Know how many people dial your code, where they drop off and which options they use most. We build dashboards from your USSD sessions so you can improve the service and report on its reach.
What’s included
What Usage analytics covers
- 01
Live session dashboard
Sessions, unique users and completed actions, updated as they happen.
- 02
Drop-off analysis
See which menu step people leave at, so you can simplify it.
- 03
Network & region breakdowns
Usage by mobile network and, where available, by area.
- 04
Transaction reports
Payments and requests made through the service.
- 05
Exports
Download data to Excel or CSV for your own reporting.
- 06
Scheduled reports
Summaries emailed to your team weekly or monthly.
How it works
Three steps, no jargon.
- 1
Define
We agree the numbers that matter to you and your funders or management.
- 2
Build
We set up tracking on every menu step and build the dashboard.
- 3
Review
We go through the data with you and suggest improvements to the menus.
What you get
- A live dashboard of your USSD usage
- Drop-off and completion reports
- Data exports and scheduled summaries
A good fit for
- NGOs and programmes reporting reach to donors
- Businesses improving a USSD service that people abandon
- Teams that need usage numbers for planning
Can I see who used the service?
You can see activity by phone number where your service and policies allow it. For reports, we can show anonymised totals instead.
Can you add analytics to a USSD service someone else built?
If we can access the service’s logs or database, often yes. We’ll check what data is available first.
More USSD & shortcodes services
Overview- Custom USSD app developmentInteractive menu flows tailored to your business needs.
- Short code acquisition & setupWe help you secure dedicated or shared codes and configure them with telcos.
- API & payment integrationConnections to M-Pesa, Airtel Money, databases and third-party systems.
- Secure authenticationPIN protection, OTPs and session control for data safety.